Redesigning an industrial site without stopping sales

The update affects the directory that managers need every day. What to check and how to solve the problem with the post-effect team.

Redesigning an industrial site without stopping sales
Topics
Development, SEO
Date
Reading time
2 min

The update affects the directory that managers need every day. Before you change a website or launch a promotion, it is worth understanding the reason and assessing how it affects inquiries. Below are guidelines for the first inspection and a decision involving the contractor.

Check it out

Schedule data porting, form verification, parallel content preparation, and check-start on priority pages. First of all, look at the pages that are related to sales. Record the current path of a person: from query and go to the site to contact with the company. This will make it clear where new content, interface refinement or technical fix is needed.

How to approach a solution

Corrections should be ranked according to the impact on the real routes of the client. Services, catalog and sending a request are usually more important than cosmetic editing of the little-visited section. Check the results on your phone and computer after each release. We organize the redesign by stages with responsible and a list of checks for sales.

What to order in Post-Effect

We will discuss the task and agree on the composition of the service "Redesign of the manufacturer's website.". After the initial assessment, we will name priority work and prepare an estimate with a clear result of each stage. Describe what has changed and which pages or forms are in doubt.

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