posteffectagency

Site for the manufacturer: products, production and order conditions

How to present products, production, characteristics and delivery conditions on the manufacturer's website. What pages help you get B2B requests?

Site for the manufacturer: products, production and order conditions
Topics
Content
Date
Reading time
2 min

The buyer of industrial products often comes with an already formed request. He needs parameters, the volume of the batch, execution options, deadlines and documents. If instead the site offers only a narrative of “we are a modern company”, the buyer will go to look for data elsewhere.

What to show in the catalog

Separate products into categories that the buyer understands. In the card, specify the confirmed characteristics, available options, scope and method of requesting calculation. If the price depends on the volume and configuration, so write. The empty line “clarify the price” without explanation leaves too many questions.

How to show the production itself

Real photos of the shop, equipment, control stages and finished deliveries confirm the company’s capabilities. No need to publish secret processes: it is enough to show the scale and what is behind the promise to make an order.

Which should be next to the uniform

Minimum batch, geography of delivery, timing and contact of the responsible department. Then the inquiry will be closer to the subject query KP.

Post-effect helps manufacturers assemble site structure, directory and texts in the buyer’s language. If you show the assortment and current site, we will offer a volume of work. Service: Manufacturer's website.

Catalog of building materials: what filters do the buyer need?

Catalog of building materials: what filters do the buyer need?

The range is large, and the right product is difficult to find. What to check and how to solve the problem with the post-effect team.

The site of the contractor for industrial construction: what to show the customer

The site of the contractor for industrial construction: what to show the customer

The client evaluates the contractor before meeting on a complex facility. What to check and how to solve the problem with the post-effect team.

How to choose a contractor for website development and not drain the budget

How to choose a contractor for website development and not drain the budget

Choosing a contractor to develop a website often looks easier than it actually is. At the stage of communication, it seems that everyone is doing the same thing, offering similar services and promising about the same result. The difference becomes noticeable after the start of work, when the deadlines are shifted, the budget grows, and the site itself does not bring the expected leads. According to various estimates, up to 60-70% of projects in the development of websites either go beyond budget or do not achieve their business goals. The main reason is that the contractor is selected based on superficial criteria, rather than ability to solve the problem.

There are service pages, but Google only shows the main page

There are service pages, but Google only shows the main page

Search knows the brand, but individual directions are almost invisible. What to check and how to solve the problem with the post-effect team.

Manufacturer’s website is poorly visible on Google for products

Manufacturer’s website is poorly visible on Google for products

According to the brand request, everything is good, there are almost no transitions for goods. What to check and how to solve the problem with the post-effect team.

How the manufacturer receives KP requests from the site

How the manufacturer receives KP requests from the site

Product reviews do not turn into substantive inquiries. What to check and how to solve the problem with the post-effect team.

Plant site without a price list: how to lead to an inquiry

Plant site without a price list: how to lead to an inquiry

The cost is calculated for the project, there is no open price. What to check and how to solve the problem with the post-effect team.

How to issue an industrial equipment card for Google and the buyer

How to issue an industrial equipment card for Google and the buyer

The cards consist of an article and one photo. What to check and how to solve the problem with the post-effect team.

Catalog of building materials: what filters do the buyer need?

Catalog of building materials: what filters do the buyer need?

The range is large, and the right product is difficult to find. What to check and how to solve the problem with the post-effect team.

The site of the contractor for industrial construction: what to show the customer

The site of the contractor for industrial construction: what to show the customer

The client evaluates the contractor before meeting on a complex facility. What to check and how to solve the problem with the post-effect team.

How to choose a contractor for website development and not drain the budget

How to choose a contractor for website development and not drain the budget

Choosing a contractor to develop a website often looks easier than it actually is. At the stage of communication, it seems that everyone is doing the same thing, offering similar services and promising about the same result. The difference becomes noticeable after the start of work, when the deadlines are shifted, the budget grows, and the site itself does not bring the expected leads. According to various estimates, up to 60-70% of projects in the development of websites either go beyond budget or do not achieve their business goals. The main reason is that the contractor is selected based on superficial criteria, rather than ability to solve the problem.

There are service pages, but Google only shows the main page

There are service pages, but Google only shows the main page

Search knows the brand, but individual directions are almost invisible. What to check and how to solve the problem with the post-effect team.

All articles