How to issue an industrial equipment card for Google and the buyer

The cards consist of an article and one photo. Before you change a website or launch a promotion, it is worth understanding the reason and assessing how it affects inquiries. Below are guidelines for the first inspection and a decision involving the contractor.

Check it out

Specify the purpose, measurable characteristics, limitations of use, documents and communication options with the engineer; do not replace this data with general advertising text. First of all, look at the pages that are related to sales. Record the current path of a person: from query and go to the site to contact with the company. This will make it clear where new content, interface refinement or technical fix is needed.

How to approach a solution

In a complex purchase, the decision is often made by more than one person. The technical specialist needs parameters, the buyer - delivery conditions and documents, the manager - confirmation of experience. A convenient website gives everyone a quick way to get the information they need. Prepare a template of the card and scale it to priority groups of equipment.

What to order in Post-Effect

We will discuss the task and agree on the composition of the service Equipment Catalog and SEO Texts. After the initial assessment, we will name priority work and prepare an estimate with a clear result of each stage. Tell us which products or services are prioritized, and show a couple of typical customer requests.