Website marketing audit
We review whether the site helps visitors choose your offer and get in touch with the company. We check what the pages say, the terms, the proof of experience and the link to acquisition channels.
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What the work includes
- Clarity of the offer and who it is for
- Range of services, terms and differences
- Case studies, proof and answers to doubts
- How well pages match advertising and traffic sources
- A plan of changes to content and structure
When you need this service
When visitors arrive but the quality or number of enquiries is unsatisfactory. We compare the audience's expectations with what the site explains about the service and the next step.
What you will get
A review of key pages with specific examples and an order of improvements. Without sufficient analytics, we phrase conclusions about the effect on enquiries as hypotheses to be tested.
How timelines and cost are determined
The number of offers and audiences, the volume of pages and the available acquisition data. After we get to know the project, we agree the stages, the boundaries of the work and the acceptance criteria.
Frequently asked questions about this service
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Let's discuss your project
Describe the task and send a link to your website or any materials you have. We will define the scope of work and the next step.