posteffectagency

Ask for specifications instead of buying in a B2B catalog

Purchase requires approval of the configuration. We design a specification request for several positions with the transfer of the composition to CRM. Let's solve the problem with the post-effect team.

Ask for specifications instead of buying in a B2B catalog
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Development
Date
Reading time
2 min

Purchase requires approval of the configuration. Before you change a website or launch a promotion, it is worth understanding the reason and assessing how it affects inquiries. Below are guidelines for the first inspection and a decision involving the contractor.

Check it out

The card should help you choose the model, save the parameters and send them to a specialist; the basket is not always mandatory. First of all, look at the pages that are related to sales. Record the current path of a person: from query and go to the site to contact with the company. This will make it clear where new content, interface refinement or technical fix is needed.

How to approach a solution

Before implementation, agree with the content owner responsible for the technique and method of verifying the result. This reduces the number of missed forms, broken links and outdated materials after launch. We design a specification request for several positions with the transfer of the composition to CRM.

What to order in Post-Effect

We will discuss the task and agree on the composition of the service "Catalogue development.". After the initial assessment, we will name priority work and prepare an estimate with a clear result of each stage. Describe the platform, the main sections and the task that needs to be solved first.

How the manufacturer receives KP requests from the site

How the manufacturer receives KP requests from the site

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The site of the contractor for industrial construction: what to show the customer

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How to check your site before launching: a checklist that saves money and nerves

How to check your site before launching: a checklist that saves money and nerves

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Landing page or multi-page site: what to choose for the task

Landing page or multi-page site: what to choose for the task

The question of choosing between a landing page and a multi-page site arises in almost every project. It is often decided on the level of preferences or examples from the Internet, rather than based on real business objectives. The result is either an overloaded site that is difficult to perceive, or a too simple landing page that does not close the client’s questions. To avoid this, it is important to immediately determine what task the site should solve and how the user will interact with it.

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Stages of turnkey website development: from idea to launch

Turnkey website development is often perceived as a single process in which “design and then build the site”. In practice, it's more complicated. If you skip at least one key step, the site may look neat but not work as a customer acquisition tool. A good website does not start with design. It begins with an understanding of the task, audience and logic on which the user will make a decision. Let’s analyze in order what a normal turnkey website development process looks like and why each stage affects the result.

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Tilda, Bitrix or a self-written website: what to choose for a business

The choice of a platform for website development directly affects not only the appearance of the project, but also its effectiveness, cost of ownership and opportunities for further growth. At the same time, in practice, the same situation often occurs: first they choose technology, and only then they try to fit business tasks under it, which causes unnecessary costs and a feeling that the site “does not work.” If you approach the issue calmly and without unnecessary complications, it becomes clear that you need to choose not a platform as such, but a tool for a specific task and stage of business development.

After the redesign, conversions from Google fell

After the redesign, conversions from Google fell

The site has become more modern, but search leads have declined. What to check and how to solve the problem with the post-effect team.

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Moving the site from Tilda to Bitrix for a growing directory

Assortment and integration no longer fit into the current site logic. What to check and how to solve the problem with the post-effect team.

How the manufacturer receives KP requests from the site

How the manufacturer receives KP requests from the site

Product reviews do not turn into substantive inquiries. What to check and how to solve the problem with the post-effect team.

The site of the contractor for industrial construction: what to show the customer

The site of the contractor for industrial construction: what to show the customer

The client evaluates the contractor before meeting on a complex facility. What to check and how to solve the problem with the post-effect team.

How to check your site before launching: a checklist that saves money and nerves

How to check your site before launching: a checklist that saves money and nerves

Starting a website is often seen as the final point. In practice, this is the most vulnerable moment when any little thing can affect leads, advertising and perception of a business. The site may look ready, but contain errors that are not immediately visible. Broken form, broken link, slow loading or misconfigured analytics easily eat up budget and traffic in the early days. According to experience, up to 40% of websites are launched with critical flaws that begin to appear only after the start of advertising or SEO promotion. To prevent this from happening, before launching the site it is important to go through the basic checklist.

Landing page or multi-page site: what to choose for the task

Landing page or multi-page site: what to choose for the task

The question of choosing between a landing page and a multi-page site arises in almost every project. It is often decided on the level of preferences or examples from the Internet, rather than based on real business objectives. The result is either an overloaded site that is difficult to perceive, or a too simple landing page that does not close the client’s questions. To avoid this, it is important to immediately determine what task the site should solve and how the user will interact with it.

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