How to link an article with a service and case
Where to put internal links in the article so that the reader can go to the service, example of works and inquiry.
- Topics
- SEO, Content
- Date
- Reading time
- 2 min
An internal link is useful when it helps to continue on a topic. A person reads about the choice of designs - it is appropriate for him to show a design service and an object with a similar solution. The random list of all services at the end of the article is weaker.
Put a link at the time of the question
Explaining the specific stage, offer details on the relevant service page. In the section with an example, specify a case where the initial task and work performed are visible. Don’t turn every paragraph into a call to leave an inquiry.
Different pages solve different tasks
The article answers “how to figure it out”, the service – “what the company is doing”, the case – “where this has already been done”. If each page repeats the next page, the reader does not need to move on. Distribute information between them in advance.
Check the action
At the end, suggest the next step corresponding to the article: send a project, clarify the parameters of the product or discuss the survey. The link should lead to the existing page, and the form should work.
Post-effect can update articles, add links to services and prepare missing cases. Service: content and internal structure of the site.
